Otafuku Sauce Co., Ltd.
This company, which was founded as Sasaki Shoten, a sake and soy sauce wholesaler/retailer, in 1922, has entered its 100th year, and currently focuses on the manufacture and sales of Okonomi Sauce, Yakisoba Sauce and Takoyaki Sauce, as well as various sauces and vinegar for everything from business to household uses.
The company is additionally making efforts to spread okonomiyaki culture from Hiroshima to all across Japan and the world through projects such as okonomiyaki classes, support and training for opening a related business, and management of the Wood Egg Okonomiyaki Museum. All of these efforts share the goal of increasing nutritional value in simple ways, and spreading the enjoyment of interpersonal communication when gathered around the okonomiyaki grill with friends and family, a key attraction of okonomiyaki culture.
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History of Okonomiyaki and Sauce
Okonomiyaki became popular in Japan when people were experiencing food shortage after the WWII. It was an efficient way to combine nutritious ingredients that were available. Today, Okonomiyaki has become one of the most popular traditional food in Japan.
After the end of WWII, Sasaki Shouten, the predecessor of Otafuku Sauce in Hiroshima, started the production of its sauces in order to prepare for the upcoming age of western food.

Sasaki Shoten established 100 years ago
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Quality and safety

Products for Export
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Instant Miso Soup
Season your miso soup with just this miso sauce! It also covers the popular miso dishes in each country.
The sauce is made with a combination of 2 types of miso (rice miso and 2-year-matured soybean miso), Hon mirin, kelp soup stock, and 5 kinds of vegetables to give it a rich flavor. They are committed to clean label products: for vegans (no animal ingredients), no GMO (Japanese regulation), no MSG, no HFCS, no HSHs, no tamarind and no coloring.
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Sushi Sauce
Thick and sweet gluten-free Sushi sauce for sushi rolls with kelp soup stock and vegetable flavor!
Responding to the growing popularity of healthy Japanese food and the increasing demand for home cooking, they are launching it not only for sushi rolls, but also for teriyaki and kabayaki. It is gluten-free, for vegans (no animal ingredients), no GMO (Japanese regulation), no alcohol as additives, no MSG, no HFCS, no HSHs and no tamarind.
Joy and importance of eating well

Online okonomiyaki cooking lesson in Europe
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Promoting the food culture that is deeply rooted in the region of Hiroshima is their mission. With global environment in mind, they want to spread the circle of people that represents this shape of simple happiness all around the world.
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Trade show in the US
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Video: Story of Otafuku Sauce
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What is “OKONOMIYAKI”?
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